CEO Saatchi & Saatchi
In his keynote speech at the Vlerick Alumni Marketing Colloquium he explained why few organisations succeed in mobilising their people to do something that really makes a difference for their customers.
Martin Luther King did not say “I have a mission statement”.”
Robert Senior
CEO Saatchi & Saatchi
In his keynote speech at the Vlerick Alumni Marketing Colloquium he explained why few organisations succeed in mobilising their people to do something that really makes a difference for their customers.